Service Level Agreement
Except for a sole proprietorship, enter your business entity's name and not a personal name as a party to the contract. Otherwise, Cohen adds, you will be personally on the hook and you have lost the limited liability that was likely one of your reasons for forming the entity in the first place. Never blur the distinction between you and the entity you own or represent.
Describe the other party's obligations in detail. In the case of out brochure writing example, this might explain that the client is responsible for providing the copywriter with business information in a word processing document to describe the business and the information to be included in the brochure text.