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Who Can Sign - For partnerships, only general partners can sign a contract, not a limited partner. For LLC's, a managing member or a hired manager can sign. For corporations, the company's president or chief executive officer is presumed to have the authority to sign. For an organization or association, a board president would have the authority, but may require a vote of the governing board to approve the deal.
Establish ownership rights to the work. Even in service situations, a product is sometimes the result of the work, so you should also include which party retains ownership rights. For example, the copywriter can state that she turns over all rights to the writing of the brochure to the customer and that she makes no claims of ownership to the writing once the customer pays for the written product. Add signature and date lines. Be sure to provide a space for each party to sign and date.